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"A leader is one who knows the way, goes the way, and shows the way.” These words originated with American entrepreneur, author and motivational speaker John C. Maxwell. They are exemplified in one of the 5 top Washing Post leadership books of 2010, Web Content RX. A highly accessible key to writing, thinking, and web design and content from A to Z, the book is written by an American entrepreneur, writer, web consultant,author and motivational/informational speaker. This highly accessible guide is a must for DIY site developers, writers, teachers, CEOs, and those afflicted with Website avoidance trauma. I have been writing for 64 years and this is the best contemporary show-and-tell I have seen.

From the Netherlands - da mejor. Guardar va! - (The best. Keep going!)

Wayne A. English, author, writer, Web Content and social networking expert, Web master, copywriter, photography instructor, shows you how to write superb, keyword laden, content for the Web and for your social networking campaign.

Web Content Rx:
A Quick and Handy Guide for Writers, Webmasters, Ebayers, and Business People

Unlock the secrets of writing superb content with these tips, tricks, and techniques.

Accepted for distribution by Skill Soft Books 24x7

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Web Content RX: A Quick and Handy Guide for Writers, Webmasters, Ebayers, and Business People
WebContentRx is being marketed world wide to professionals, sales organizations, Webmasters, Web content writers, businesses order your copy today to receive this value packed book before the first printing sells out. And put yourself on the road to better Web content.

Unlike most of its competition, here you will find:

  • How to write content that is easy to read and understand.
  • How to choose the best design for your information.
  • How to write and photograph eBay ads.
  • How to create and use a signature block when you blog.

  • How to make the email address on your Web site unreadable by spammers when they scan your site.
  • How to write for the needs of your reader.
  • How to make a podcast.
  • How to select podcasting equipment.
  • How to Blog.


Writers    Webmasters    eBayers    Business People

Non-Profit Organizations    Bloggers   Podcasters

About Wayne English

Wayne is published nationally and internationally in newspapers, tabloids, major magazines, and newsletters. His short dark fiction, Shift World, is published at sffworld.com and Dark Planet.

Magazines:

  • Smart Computing
  • The Futurist
  • Fate
  • CTBusiness
  • Link Up
  • Intercom the Magazine for the Society of Technical Communication
  • The Dollar Stretcher
  • And others
Newspapers, Tabloids & Newsletters

  • The Journal Inquirer the 5th largest newspaper in Connecticut
  • The Parent Planner
  • Net Temps Newsletter
  • Travel Photographers Network (London, England)
  • The Freelance Writer's Report
Online Publications
  • Social Networking forum at The World Future Society
  • short dark fiction at sffworld.com and Dark Planet
  • Newsletters
  • And other publications
Contributing Editor
  • Wayne wrote the technically oriented, monthly column, Corner 35, for a photography magazine.
  • He teaches photography and has extensive photographic, and teaching, experience.
  • You can see his photographic abilities in the chapter on eBay, and in the chapter on digital photography.
Web Masters
  • Wayne designs and develops Web sites, and writes content for his Web clients and for Web masters.
  • Wayne knows what is required to supply your clients with the high quality, keyword laden, content that they need.

What people say about Web Content Rx:


I thought the chapter on E-Bay selling was terrific. Factual, well written and right to the point! If you wish to develop a winning strategy for your online auction business, I highly recommend this chapter. My overall sales have increased by following Wayne's tips on writing clear advertising copy. The entire book is a wonderful achievement. Thanks Wayne!

Stephen Dombeck
www.a-to-z-bay.com



"Wayne displays an extensive amount of knowledge in the area of Web content. Web Content Rx is unique and will surely stand out as one of the best."

Ryan Davis
Elite Awning LLC, www.EliteAwningLLC.com



This book is a "must read" for anyone who writes for the web be they web designers, writers, or business owners. It's a wealth of information. It covers everything from Podcasts to HTML characters and their use. Wayne explains how to write for both laymen and highly technical readers. I enjoyed his true-life stories. He has included tips and tools, even how to estimate for a job and a sample contract. It's an excellent resource I will keep forever.

Joyce Boncal
Owner of Advertise You, specializes in public relations, photography, and marketing.




Don't you wish you had a friend to help you create a totally cool web site? A friend who would show you, step by step how to make your site attract the kind of customers you want?

Well, now you have! Wayne A. English is just the guy you want and the author of just the book you need. "Web Content RX: A Quick and Handy Guide For Writers, Webmasters, eBayers, and Business People, will guide you through the mysteries of html and special characters, unspammable email, and customer-winning content.

So what if you don't know the difference between downloading and uploading? Wayne will explain. And if your grammar is a trifle rusty, Wayne will show you how to achieve the clarity and impact you crave.

Expand your horizons and your customer base with this friendly, knowledgeable, web-conversant author. Then, watch your success grow!

J. Lindsay Kellock
Communications Advisor
Book Advisor
Ottawa, Ontario

  • Web Content Rx has been selected as a supplementary textbook to teach writing at the college level.
  • Web Content Rx is available worldwide.

Writers

  • Wayne shows you numerous ways to structure your material for easy reading and understanding.
  • Sentence length, paragraph length, word choice, how to structure your topic sentences are all covered.
  • When you need to Search Engine Optimize your site Wayne shows you how to do the research.
  • Wayne shows you how to write industrial safety related material. You will see the influence of the years he spent in Nuclear Power and Electric Distribution. When lives depend on what you write, you will be glad you read this section.

Webmasters

  • When you need content to complete the contract, you may have to write it yourself. While that's not pretty, it's better than having the project go stale and, ultimately, disappear. This book can help you with that. It can help you a lot.
  • Wayne shows you how to structure information, how to write instructions, sentences, paragraphs, how to write the tight focused content that your clients demand.
  • You will also find code for an unspammable email address, and other useful technical material to enhance your products and make your clients happy.

Order Web Content  Rx From one of these worldwide outlets.


eBayers
From an eBay sales firm:

I thought the chapter on E-Bay selling was terrific. Factual, well written and right to the point! If you wish to develop a winning strategy for your online auction business, I highly recommend this chapter. My overall sales have increased by following Wayne's tips on writing clear advertising copy. The entire book is a wonderful achievement. Thanks Wayne!

Stephen Dombeck
www.a-to-z-bay.com

  • Here are revealed proven Tips and Techniques to increase your eBay sales.
  • Tired of making photographs that don't show your products well? Wayne shows you how to improve your eBay photos at zero cost with any decent digital camera, some tape, and a towel or bed sheet.
  • Do you use the words, "You" and "Yours" in your ads? You should. Do you write in a friendly conversational manner? If not, try it and see what happens.
  • Are your eBay pictures well exposed? Or are there totally black or totally white spots in them? Are they well composed? Or do you have the floor, a wall, or other distractions in the picture? Your pictures need to concentrate on what you sell and only on what you sell. In the chapter on eBay Wayne shows you how to do that, and more.

Business People

  • If you are a heavy Internet user, the ability to write your own content can save you a great deal of money and contribute to your bottom line.
  • Here you will find the techniques that will allow you to create high quality content, on your schedule, targeted to the specific needs of your clients and customers.


Order Web Content  Rx From one of these worldwide outlets.


Non-Profit Organizations

  • In this terrible economy, your income from contributions is likely less than what it was a few years ago. The ability to update your Web content can contribute to your organization's success by reducing your expenses.
  • You will also find Webmastering techniques than you can use in-house to further save money.
  • Wayne can show you how to do this and more.


Order Web Content  Rx From one of these worldwide outlets.


Bloggers

  • A signature block for sure guarantees that all of your online signatures are identical. No more typing errors, no more forgetting to include your contact information, or Web address.
  • Writing your blog for the intended reader means everything.
  • We like and use TypePad and here you will find extensive information on what it can do for you.
  • For anyone looking to increase their online activity, blogging is a necessity. Why? If you want more online activity, increase your online activity and drive traffic to your site.


Podcasters

  • Podcasting is big and getting bigger all the time.
  • I believe it may become even greater than blogging.
  • The training ability of podcasting is virtually untapped. Imagine having an instructor talking to you and showing you via video, step by step how to repair complex equipment, install software, or maintain a network. What would that be worth to you? What would that be worth to your customers, clients, and employees?
  • Let Wayne show you how to create a professional podcast, including:
    • Set up of your studio
    • How to find and work with talent - actors
    • How and why to verify your equipment and have everything ready, before, your talent or client arrives.


Order Web Content  Rx From one of these worldwide outlets.


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